Proton expects to achieve 150,000 vehicle sales this year


Proton deputy CEO Roslan Abdullah says the national carmaker saw a 300% increase in bookings in the last week before the SST exemption ended on June 30 compared with normal weeks. – The Malaysian Insight file pic, July 5, 2022.

PROTON Holdings Bhd expects to achieve 150,000 vehicle sales this year despite the expiry of the sales and service tax (SST) exemption.

Deputy chief executive officer Roslan Abdullah said Proton vehicle sales remained robust on the back of products that adopt highly innovative technology offered at competitive prices.

“The government has sacrificed for two years not charging the SST, now manufacturers like Proton will have to sacrifice to take that responsibility to give what the people deserve and ensure that the Malaysian automotive industry continues to thrive,” he told reporters during a visit to the carmaker’s new hi-tech engine plant in Tanjung Malim today.

He said Proton received a 300% increase in bookings in the last week before the SST exemption ended on June 30 compared with normal weeks.

“A total of 150,000 orders have been received for the first six months of this year but 90,000 units are still outstanding and not been delivered to customers,” he said.

“It is expected that 90,000 units can be produced and delivered within two to six months, depending on the model.”

He said he estimated a cancellation rate of 10% to occur due to long waits.

“Until end-June, sales volume is as planned, only in the first quarter was slightly affected by the floods, but in the fifth and six months and beyond, our production will be able to meet customer needs,” he said.

Roslan said although the economic environment continued to be challenging, issues such as the supply of computer chips have almost been resolved as a result of the collaboration with Zhejiang Geely Holding Group Co Ltd.

He also said the introduction of the new 1.5-litre (TGDi) engine on Proton’s production models has shown an increase in sales of around 30% in the early stages and many customers even liked the 1.5-litre engine version tuned to the X70 model variant.

He said Proton would release three new models within the next two years and will not rule out the use of the 1.5 TGDi engine for the new models.

On anticipation of the overnight policy rate increase, he said it is still early to identify the impact on demand.

On the ringgit movement, he said the weakness of the domestic currency might increase costs or be absorbed but it is still in the discussion stage with partners and vendors.

Proton recorded total sales of 60,124 units in the first half of this year, an increase of 3.9% over the same period last year.

The national carmaker recorded total annual sales of 114,708 units for the domestic and export markets last year, the highest annual figure since 2014. – Bernama, July 5, 2022.



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