MAB, Sabah Tourism ink deal to promote state among UK visitors

Young dancers wearing Bajau traditional costumes wait to perform in Kota Kinabalu. The agreement signed at the World Travel Market London seeks to increase the number of tourists and business travellers from the UK and Ireland. – The Malaysian Insight file pic, November 7, 2017.

MALAYSIA Airlines Bhd and Sabah Tourism Board have inked an agreement to raise Sabah’s profile in the United Kingdom next year.

The agreement will involve a series of trade and consumer activities, as well as a campaign via the Malaysia Airlines UK/EU online portals, luxury tour operator Kuoni and other trade partners including key tour operator partners in the launch of the A350 route.

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