HOW well Prime Minister Najib Razak addresses the rising cost of living and other bread-and-butter issues affecting most of the electorate will be crucial in determining his chances of victory in the 14th General Election, which must be called in less than a year, reported Bloomberg.

While Barisan Nasional secured strong wins in state races last year and has benefited from opposition infighting, the rising cost of living could now chip away at Najib’s support.