A TOP official from Cambridge Analytica, the data analytics firm banned by Facebook, has boasted in a British Channel 4 expose that his company has done electioneering work in Malaysia.
Mark Turnbull, managing director of CA Political Global, told a reporter this during a series of undercover videos filmed over the last year.
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Hopefully gone by GE14 but damage probably already done, brainwashing!
http://www.bbc.com/news/technology-43465700
Posted 5 years ago by Bob Archie
Will BN admit to using Cambridge Analytica?
Posted 5 years ago by Insightful Malaysian
Cambridge Analytica, which is a subsidiary of the private UK intelligence company Strategic Communications Laboratories (SCL), whose main activity is what it describes as scientific advice to clients wishing to influence the outcome of elections.
SCL has an office in KL https://sclgroup.cc/worldwide, don't know for how long have they been there but see this quote from "international & data engagement'
Digital Engagement allows for far more precise targeting than mass TV campaigns because specific messages can be tailored to precise target segments. SCL is highly experienced in designing and creating digital campaigns for precise audience groups. Because digital engagement employs such powerful metrics, it is possible to use feedback to refine the messages for each group to increase effectiveness.
Posted 5 years ago by Bob Archie
The "True Face" of UMNO is un-mistakenly - Evil, Corrupt, Unethical. For years - UMNO have been painting DAP is racist, ineffective. With alternate media - we are seeing more exposure of stinky shits from umno and gang.
Posted 5 years ago by Chris Ng
Another insults to ketuanan's fellas
Posted 5 years ago by Leslie Chan
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Comments
https://www.youtube.com/watch?v=mpbeOCKZFfQ&feature=youtu.be
Hopefully gone by GE14 but damage probably already done, brainwashing!
http://www.bbc.com/news/technology-43465700
Posted 5 years ago by Bob Archie
Posted 5 years ago by Insightful Malaysian
SCL has an office in KL https://sclgroup.cc/worldwide, don't know for how long have they been there but see this quote from "international & data engagement'
Digital Engagement allows for far more precise targeting than mass TV campaigns because specific messages can be tailored to precise target segments. SCL is highly experienced in designing and creating digital campaigns for precise audience groups. Because digital engagement employs such powerful metrics, it is possible to use feedback to refine the messages for each group to increase effectiveness.
Posted 5 years ago by Bob Archie
Posted 5 years ago by Chris Ng
Posted 5 years ago by Leslie Chan