THE Ministry of Entrepreneur Development and Cooperatives has established the Poultry Federation in an effort to eliminate middlemen and reduce costs so that consumers can enjoy lower chicken prices.

Its Minister Noh Omar said members of the federation, comprising cooperatives and entrepreneurs involved in poultry farming as well as wholesalers, would work together to ensure the smooth operation of chicken collection and distribution centres in each state.

“The federation, established under the Malaysian Cooperative Commission will buy chicken and place it at the centres before being distributed and sold directly to consumers,” he told reporters after the  Kuala Selangor District Education Office Excellent Service Award 2021, in Kuala Selangor today.

Also present was Finance Minister Tengku Zafrul Tengku Abdul Aziz. 

Through the federation, Noh said consumers can buy chicken at a lower price compared to the price in the market.

“This initiative will be implemented soon with the cooperation of 15 cooperatives and companies,” he said.

In addition, Noh said, his ministry would also bring in frozen chicken from abroad to be placed at the collection and distribution centres to provide more options to consumers. – Bernama, July 8, 2022.